AUTOMATED CONSUMER RESEARCH INFORMATION SYSTEMS
General Surveys
- Linescale General Surveys
A Linescale General Survey lets you write your own survey or test. No Linescore Preference Segmentation can be generated, but you can custom design and write an ad hoc test or ask simple survey questions using the full suite of Linescale tools. Full cross-tab report. Create your own analysis. Useful for quick question and answer surveys where the Q & A content tends to be objective and behavioral rather than subjective or attitudinal.
