Automated Expert Systems for Consumer Research
Get the answers and action steps of custom research at dramatically lower cost than custom research
Now you can screen or evaluate concepts, ideas, ads, selling propositions, Web sites, customer satisfaction—or test products in-home—with great speed while also getting complete, analyzed reports and powerful diagnostics. Linescale Web-based interviews provides research studies far more comprehensive than simple survey questions and answers.
Linescale Expert Systems is a powerful world-class research capability that offers you templated tests and reports with conclusions and recommendations—not just questions and answers. All at blazing real-time speed. You can interview your own customer base, your Web site visitors or commercial research panels - as appropriate - for an extremely cost efficient, effective solution to challenged budgets and resources.
A test can cost less than a focus group
- Test concepts - monadically in great depth or screen multiple concepts, ideas or selling propositions
- Assess visitor satisfaction and dissatisfaction with your Web site - track attitudes, reasons for rating, purchases and intentions over time and before and after version release - in depth, overall and by specific activity
- Evaluate and track customer and prospect satisfaction and dissatisfaction with your brand or product - in depth, with the capability to measure and track customer satisfaction back to specific retail locations
- Test your communications - story boards, roughs, finished video, print or radio
- Test product performance in-home either among a target population or among concept Acceptors likely to try the product
- Assess markets - favorite brands, brand evaluations, profiles, strengths and weaknesses, explore for opportunity areas
Protected by U.S. Patent 7,664,670
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